Hiring the right real estate agent can mean the difference between a smooth, stress-free transaction and a costly, frustrating one. As such, you must ask the right questions before hiring an agent. This post will discuss five crucial questions to ask when hiring a real estate agent. 1. What is Your Experience in This Area? …

Challenging Questions Every Real Estate Agent Should Be Ready to Address Read More »

If you want to earn extra income from your property, listing it on VRBO (Vacation Rental by Owner) is an excellent idea. Being a VRBO host means you get to provide travelers with a home away from home while making some extra cash in the process. However, starting a VRBO property can be overwhelming for …

A Step-by-Step Guide on How to Start a VRBO Property Read More »

Money may not buy happiness, but it certainly makes life easier. And who wouldn’t want to keep more of it? In today’s world, it’s important to be financially savvy, and that often means finding ways to save money and increase your wealth. Whether you’re living paycheck to paycheck or just looking for new ways to …

Keep More Cash in Your Pocket: Ways to Save Money and Increase Wealth Read More »

In the digital age, social media has become a powerful tool for real estate agents to reach a broader audience, showcase properties, and build meaningful connections with potential clients. As the online landscape continues to evolve, leveraging social media for real estate marketing has become essential for success in the industry. In this blog, we …

Utilizing Social Media for Real Estate Marketing Success Read More »

Being a real estate agent is a rewarding yet demanding profession that requires dedication, time, and effort. For some individuals, pursuing real estate as a part-time career offers flexibility and the opportunity to explore their passion for the industry while managing other commitments. However, being a part-time real estate agent comes with its own set …

Navigating the Challenges of Being a Part-Time Real Estate Agent Read More »

In the fast-paced and competitive world of real estate, prospecting and lead generation are the lifeblood of a successful career. As a real estate professional, your ability to consistently find and nurture leads can make all the difference in building a thriving business. In this blog, we will explore some valuable tips and strategies to …

Tips for Prospecting and Generating Leads in Real Estate Read More »

In the competitive world of real estate, standing out from the crowd is crucial to building a successful career. One powerful way to differentiate yourself and establish a lasting impression in the minds of clients and prospects is by developing a strong personal brand. Your personal brand is a representation of your unique qualities, values, …

Developing a Personal Brand as a Real Estate Agent Read More »

Whether you are a first-time homebuyer or a seasoned investor, the world of real estate can be an intimidating landscape to navigate. One of the most crucial skills in this domain is the art of effective real estate negotiation. Negotiation is the key to securing a favorable deal, whether you are buying or selling property. …

The Art of Effective Real Estate Negotiation Read More »

In the competitive world of real estate, the strength of your network can make or break your success. Developing meaningful connections with industry professionals, clients, and influencers can lead to endless opportunities, referrals, and valuable resources. Whether you’re a seasoned professional or just starting out in real estate, this blog post will provide you with …

The Ultimate Guide to Building and Expanding Your Real Estate Network Read More »

The real estate industry is competitive and fast-paced, requiring a unique set of skills for success. Whether you’re a seasoned pro or just starting out, there are key abilities that can make a significant difference in your career trajectory. In this blog post, we’ll explore the five essential skills every successful agent should possess. These …

Master the Essential Skills for Real Estate Success Read More »

A gift to you, here are nine different ideas for you to create a massive degree of separation to win every listing, to grow your business. Set yourself up for success to ensure you WIN the listing every time.  1. PRE-QUALIFY ALL DECISION-MAKERS – Pro Tip – Use a PreQual script when calling ahead to …

9 Ways to win every listing Read More »

The Pareto Principle (aka The 80/20 Rule) What is the Pareto Principle? The Pareto principle (also known as the 80/20 rule) states that roughly 80% of outcomes come from 20% of causes. Let’s talk about how you can use this principle to prioritize your tasks and business efforts. When you start your work day each …

80/20 Rule (Becoming More Efficient)  Read More »

P&L for Real Estate Agents – Do I Need One and How Do I Read It? Let’s talk about the parts of a P&L –  Income statement:  Your income statement, or profit and loss statement, is the most familiar financial statement in any business plan. It’s the statement that bankers and investors will turn to …

Do I need a P&L and how to read it? Read More »

1 – Leverage Qualified Buyers To Attract Sellers Send a hand-addressed and stamped letter to potential clients. Include your profile and listing for a bigger impact.  Ex: I’m representing a serious buyer who is interested in your home I’m sure you’ve seen what’s happened with home values! My client is financially qualified and flexible on …

32 Strategies to get Listing in progress Read More »

When it comes to succeeding in the real estate game, referrals play a major role. A vital piece of that puzzle is agent-to-agent referrals, and if you aren’t already leveraging this type of referral, now’s the time to do so! Agent-to-agent referrals can open up a world of opportunities for both you and your clients …

Agent To Agent Referrals Read More »

Convert More Buyers: Tips From High Producing Agents for a Successful Open House Open houses can be a great way to show off your listing and attract potential buyers. But if you’re not careful, they can also be a recipe for disaster. Here are some tips to help you make the most of your next …

Mega Open Houses Read More »

The Best FBSOs Procedures & Checklists  Are you looking for a simple plan to follow to get the highest conversion rate for to lock down listings this year.  “Hi ____________. This is AGENT NAME  with the TEAM AND BROKERAGE NAME. I dropped off our marketing support kit yesterday. You would have found it in an …

Looking for a FSBO Listing Procedure that get you listings Read More »

The average age of a real estate agent is 52. More real estate professionals are retiring and are looking for a way to exit the business. This is a great opportunity for an agent who wants to take over a veteran real estate agent’s database and brand in their community. Considering partnering and ultimately buying …

Adopt Agent Databases Who Are Leaving The Business Read More »

Are you feeling stuck with your buyers looking for a new home? With inventory so low, it can seem like an impossible task to find the perfect place. We understand how frustrating it is when you have customers who really need a specific type of house and there just isn’t anything that fits their criteria. …

Circle Prospecting for your Buyers Read More »

High Level Expired Listings Procedures & Checklists that convert to signed listings Are you looking for a simple plan to follow to get the highest conversion rate for to lock down listings this year? “Hi ____________. This is AGENT NAME with TEAM/BROKERAGE NAME. I dropped off our educational resource on the one reason why homes …

Looking for an Expired Listing Procedure that converts? Read More »

A celebrity endorsement or influencer endorsement can be a powerful way to draw attention to your real estate business. Not only can it help you reach an audience of potential customers, but the endorsement itself can create an aura of trust around your brand. The endorsement should come from someone who is highly respected and …

How to Get a Celebrity or Influencer Endorsement Read More »

Only 12% of Clients Use Their Agent Again! How To Stem the Loss. 88% of all homeowners surveyed said they would use their real estate agent again if they bought or sold a home. AND….. Only 12% of homeowners actually did. In other words, most agents are not tapping into their most valuable resource (their …

14 Year Post-Closing Plan Read More »

Creating Instagram stories is a great way to connect with your followers and show themwhat’s happening in your life and real estate business. Instagram stories are a great way to reach out to your followers and get creative with how you share content on social media. Try experimenting with different types of Instagram stories such …

How to create an Instagram Story? Read More »

Would you like to make sure that only your signs are in your neighbor’s yard when they are ready to list? You must stay in touch to be sure you are the go-to Realtor in your community. One way is to doorknock – Click here for doorknocking tips from the pros. Another way you can …

How to be the only Real Estate Agent in your neighborhood Read More »

The real estate market is a competitive one, with buyers and sellers vying for the best deals. But there is a way to level the playing field—leveraging qualified buyers to attract sellers. By targeting potential buyers who have already been pre-qualified for their financials and creditworthiness, you can “advertise” what they’re looking for to potential …

Leverage Qualified Buyers To Attract Sellers: Strategies to Get Listings Read More »

Realtors can use reels on Instagram to showcase properties in a creative way. Reels offer the perfect opportunity for realtors to engage with their audience by showing off interesting homes, scenes from open houses,or tips and tricks of the trade. Reel videos are limited to only 15 seconds so it’s important to make sure that …

Reel Ideas For Instagram Read More »

Creating a Facebook ad for realtors is an excellent way to reach potential homebuyers and sellers. As the largest social media platform, Facebook offers unparalleled access to millions of users who could be interested in your services. Crafting effective Facebook ads requires considering several factors that will ensure your ad stands out and reaches the …

Creating A Facebook Ad Read More »

Creating a Facebook Business Account can be an incredibly helpful tool for realtors. As one of the most popular social media platforms, having a presence on Facebook can bring you greater visibility and engage potential customers in your business. To get started, you will need to create a separate account from your personal profile. Go …

Creating A Facebook Business Account Read More »

Creating a linktree for real estate agents is an easy way to make it simpler for potential customers to find your social media accounts and business websites. Linktrees are a single page that contains links to all of your real estate-related profiles, such as Facebook, Instagram, LinkedIn or even your real estate website. To get …

How To Create A Linktree? Read More »

Pro Tip of the day! Agents! Did you know there is a city in Minnesota that will pay buyers to move to their city?! It is true. And Minnesota isn’t the only state doing it. Below is the info feel free to to take the info and pass along, use it for your advance as …

Pro Tip: Did you know cities will pay your buyers to move? Read More »

Here is your Step by Step Plan 1 Month Before Virtual workshops are a great way to connect with potential buyers and sellers without them needing to leave home to meet you! Here are all the steps you need to run a smooth Virtual Workshop. Click HERE to hire us to plan your next workshop …

Looking to Host a Buyer or Seller workshop? Read More »

Here is a resource, a freebie, for you as an agent to use for your marketing. Simply fill in the blanks, add or subtract to make it your language, and then post on your website, blog, email newsletters, or social media!  How to Maximize Your Profit When Selling Your Home  Selling your home is an …

10 tips to maximizing profit when selling your home Read More »

In order to be a successful real estate agent, it is essential to be able to create a listing presentation that will wow your potential clients. A listing presentation is a sales pitch that outlines why you are the best person to list and sell their home. The presentation should be clear, concise, and convincing …

How to create a listing presentation Read More »

We recently took a training where we talked about getting to a client’s true objection. We wanted to pass along some of the top objections being heard in today’s market, how to be sure it’s the true objection, and then maybe some creative ways to find a solution.  EXAMPLE OBJECTION: “I want to wait until …

Top Objections We Are Hearing in Today’s Market & What to Say Read More »

This simple but powerful tool called F.O.R.D. would help engage his clients, deepen his relationship with them and show he cares. This powerful technique then sets the stage for him to share what he does for a living and causes the other party to be receptive. It is also a powerful “confidence booster” to shine amongst people …

TIP OF THE DAY – FORD and we don’t mean the truck  Read More »

Time blocking organizes your calendar by focusing on one task at a time to enable scheduled periods of uninterrupted deep work. Everyone has 24 hours in a day. Yet, some people are more productive than others. Why is that? Ever feel like your do-to list is pulling in 14 directions at one moment all day …

Time Blocking 101: How It Can Boost Your Productivity Read More »

As a real estate agent, you may have heard about the 33-touch campaign plan. The 33 Touch Campaign is the systematized approach to stay in touch with your database over the course of one year, 33 times, hence the name. The concept comes from The Millionaire Real Estate Agent book written by Gary Keller from …

12 Event Ideas for Real Estate Agents Read More »

consider your ad format in the design process Before you begin jumping into the nitty-gritty details of how an ad will look, you first need to decide which ad format you will use. Facebook currently has eight main ad formats plus several other variations, each designed for different marketing goals. Facebook ad formats include: Before you start your …

Facebook Marketing Tips To Make Your Ads Seen Read More »

price Reduction Script & Hustle your listing Script   1. Mr. and Mrs. Seller … based on my knowledge … it seems you’re still the highest bidder for your home … we need to go ahead and reduce the price by 5% or 10% … tonight!  2. Hi ____ … I’m calling in with your weekly …

Looking for the best price reduction scripts in the turning market?  We have them all.  Read More »

Hello & Happy New Year! It is the start of an exciting New Year! Before we get started working with new buyers and sellers, we wanted to say thank you again for letting us help you with your move last year. It is a pleasure working with you and hope you are enjoying your new …

Hello & Happy New Year – January letter Read More »

DAY BEFORE BIRTHDAY CALLWhy? To SHOW, not TELL & to be rememberedScript (SMILE!)‐ Hey (Client’s Name). (Your Name) here, I noticed that tomorrow is your birthday, and I have a day packed full of appointments and meetings. But I couldn’t let your special day come and go without me giving you a quick call to …

Birthday and Anniversary Scripts Read More »

“Mr. & Mrs. Client – while we do have the privilege of helping many families each year buy and sell real estate, our promise to you is our mission  to ensure that you know your real estate goal is our #1 priority and join in our mission to add value everywhere we go.  We do …

Promise Script Read More »