Kelly Zwilling

Kelly Zwilling is the Founder of ProfileTM, where she helps real estate agents grow their business with balance, efficiency, and expert transaction management.

Top 3 Benefits of Having a Transaction Coordinator (TC)

Transaction Coordination /

Many real estate agents choose to work with professional transaction coordination services to reduce stress, avoid missed deadlines, and stay compliant from contract to close. Why Transaction Coordination Matters In today’s competitive real estate market, agents in Minneapolis and across the U.S. are juggling more tasks than ever. From generating leads and showing homes to […]

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Top Realtor mistakes in Minneapolis — how to avoid them (ProFileTM Transaction Coordination)

Top 3 Mistakes Realtors Make (And How to Avoid Them)

Agent Systems & Productivity, Client Experience & Relationships /

Want to Succeed in Real Estate? Mistakes Realtors Make in Minneapolis—and How to Avoid Them Being a successful real estate agent isn’t just about selling homes—it’s about building relationships, managing transactions efficiently, and continuously improving your business. Unfortunately, many realtors make common mistakes that cost them time, money, and potential clients. The good news? These

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Managing Social Media as a Realtor: The Ultimate Guide

Client Experience & Relationships, Social Media Blogs /

Managing Social Media for Realtors: The Ultimate Guide (2025 Update) Managing social media for Realtors isn’t optional anymore — it’s one of the most powerful tools real estate agents can use to connect with clients, generate leads, and build trust. In fact, more than 90% of agents report using social platforms to market their business,

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Realtors Struggling to Keep Up with Social Media? Here’s the Solution

Social Media Blogs /

How to Manage Social Media Without Feeling Overwhelmed Realtors social media management on top of managing your real estate business is like having two full-time jobs. Between showings, client calls, contracts, and closings, finding the time to also stay active on social media can feel impossible. Yet here’s the truth: social media is one of

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